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Edition 20: Equity by Design

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B urgundy is the ultimate destination for wine lovers. Seductive, sensuous, sophisticated, and some might say – delectably complicated. e truth is, Burgundy is no more complicated than a jigsaw puzzle, (a popular analogy) as it only requires a little patience to put the pieces together. Broadly speaking, the "pieces" of Burgundy fall into three catagories – grower, terroir and vintage. Unfortunately, the over-hyped aspects of vintage often inform our perception of Burgundy. While that may have been reasonable a decade or two ago, it is significantly less important today. A new generation of talented growers, with a modern approach to vineyard management, have transformed vintage from a quality statement to a personality nuance. Vintage no longer rules – the grower does. Knowing the best growers, or as the French say, vigneron, is key to finding a Burgundy you love – and more important than vineyard prestige. ere is no promise of greatness in a vineyard – only potential. Grower diligence is critical to exploiting the essence of site. e third "piece" of the puzzle is truly the most complicated, but is at the heart of what makes Burgundy so deliciously complex – it's terroir. ere is no direct English translation of the word terroir, it refers to the total growing environment of the vine. By Geri Tashjian HYLAND

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