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Conversely, if you have a coin that rises in value quickly, go to the cash window and celebrate. Sell it and take your profit. Do not hesitate, even if there are tax implications. (3) Become a collector/investor. I've heard people say that if you're an investor, you should become a collector and gain an appreciation for the historical, cultural and artistic significance that rare coins represent. That's perfectly fine. However, I also know a number of solid collectors who don't pay attention at all to the very real financial implications in their coin transactions. If they like a coin, they buy it with little or no regard for the price. As president of Scott Travers Rare Coin Galleries in New York, I enjoy dealing with people for whom money is no object-collectors who are willing to pay any price for a coin. That's wonderful for me. But taking that kind of approach may not be so wonderful for you as a coin consumer. If you're a collector, I strongly recommend that you learn all you can about coins' financial implications. If you have a coin that's a duplicate in your collection, go sell it and see how it feels to make a profit. On the other hand, if you're an investor, you should indeed learn about the cultural aspects of coins and learn to appreciate them as works of art. By doing so, you'll gain an understanding of why other people value them-and that will prove helpful in assessing their value yourself. The collector/investor is the emerging breed of coin buyer and will be, in years to come, the predominant breed of consumer HYLAND